Digital Sales Transformation Needs the Right Connections

Digital technology is drastically altering the balance of power between customers and companies. While customers gain the power of information and choice, digital technology dramatically improves the economics of business, Forrester Research concludes in its recent “Digital Rewrites the Rules of Business” report.

Read the entire article published in Destination CRM Magazine

https://www.destinationcrm.com/Articles/Editorial/Magazine-Features/Digital-Sales-Transformation-Needs-the-Right-Connections-128788.aspx